As you know, Facebook has completely overhauled their features lately. You can read more about this on Mark Zuckerberg's blog post here.
One of the coolest features for advisors, is that now you can download a copy of all your Facebook content.
"First, we've built an easy way to quickly download to your computer everything you've ever posted on Facebook and all your correspondences with friends: your messages, Wall posts, photos, status updates and profile information.
If you want a copy of the information you've put on Facebook for any reason, you can click a link and easily get a copy of all of it in a single download. To protect your information, this feature is only available after confirming your password and answering appropriate security questions. We'll begin rolling out this feature to people later today, and you'll find it under your account settings."
- Mark Zuckerberg
Once open your account settings, look for the link at the bottom...
Download a copy of your Facebook data.
ArchiveFacebook
If you use the Firefox Browser, you can also download an Add-on called ArchiveFacebook.
ArchiveFacebook is a free tool that allows you to save content from your Facebook account directly to your hard drive. Archive your photos, messages, activity stream, friends list, notes, events and groups.
Now you can easily add an +AddThis Plugin to your AdvisorFlex 2.0 Website, and even track it's stats!
Let Viewers Share Your Site
With the recent craze of the Facebook 'Like' button, viewers are excited to share the content and topics they find interesting with their friends. If you are not giving them the opportunity to do so on your site, you're missing the boat. We've made it easy to do so, utilizing the most powerful sharing plugin on the net (+AddThis). See a Sample Site.
You know you should be sending email newsletters to your clients and customers on a regular basis. But you never find the time to write them, do you?
Have Website Viewers Subscribe to Your Blog Feed
The truth is, you’ll probably never find the time to sit down and write an email newsletter. That’s exactly why MailChimp created this RSS-to-Email tool. It takes content from your blog (or any RSS feed), and sends it as an email newsletter to your subscribers. Auto'magically'.
HERE'S HOW
1. Add a Blog to your site (if you have not already)
You might have seen images like this on city light posts and cereal boxes.
What are they?
QR (or Quick Response) Codes are unique images that can be linked to URLs (website addresses), which can be read by mobile devices. You just need to download the free software for your device. These images can also contain your contact info (called MeCards). So a prospect can simply scan your unique image to automatically import your contact info into their mobile device's address book.
Want to drive more potential customers to your website? Here are some basic steps to take that will help boost your presence on the search engines.
Even companies that do big business online struggle to be noticed by Google users. The Web, after all, is home to some 120 million Internet domains and tens of billions of indexed pages. But every company, big or small, can draw more Google traffic by using search-engine optimization -- SEO, for short.
Traffic is directly related to your site's rank among Google's search results -- the higher the rank, the more you get. The specific algorithms, or formulas, that Google and other search engines use to rank websites are closely guarded secrets, but the basic components are widely known. SEO involves tailoring your website to satisfy as many of the ranking criteria as possible.
But also understand that only about 25% of your 'on-site' SEO efforts might help in your actual Search Engine Ranking Potion (SERP). The other 75% might be due to creating links back to your website from other social media, online directories, location (map) sites, bookmark sites, and more.
MIAGD has tried to simplify these 2 important SEO strategies for Advisors.